Content Marketing Writer
NiceJob Vancouver, BC, Canada $50k – $70k Full Time Any
Flexible Hours
About NiceJob

We’re changing the way people handle and grow their reputation.

Not that long ago (just 21 months) we were just a few developers with an app that automates the collection of customer reviews. Now we’re a rapidly growing startup (20% monthly recurring revenue growth every month) that serves more than a thousand businesses across North America. Whether it’s software that helps collect positive reviews, or using those reviews to get more referrals and sales, we use technology to give people products that ensure that their great work never goes unrecognized, unappreciated or unrewarded.

For the people who run their websites or local marketing on NiceJob, our app represents a solution they love. With NiceJob, skilled service providers no longer unreasonably have to also be digital marketing authorities to acquire new business.

And that’s just what we’re doing today. We’re thinking about the future, too. With our product team working on using things like natural language processing and machine learning to be able to surface reviews at the point of purchase, we’re reimagining how businesses influence purchase decisions. We're helping people be financially independent and able to continue to contribute to their community, their friends, and their families.

Job Description

The most successful companies are brilliant storytellers. They can effectively engage with business, technical and consumer audiences alike, helping them understand the magic behind the products they use. Enthusiastic storytelling empowers customers to make informed decisions. It drives both awareness and usage of our products.

The Content Marketing Writer is responsible for helping us tell that story, how we're helping them get the recognition they deserve, and helping people find great services and products. It’s about creating compelling SEO optimized content to help gain attention, while supporting our sales team to generate new leads.

In this role you will be responsible for helping to build upon and implement our Content Marketing strategy, with the goal of eventually becoming lead content editor within our broader marketing department (which includes other functions such as PR, Advertising, etc).

Problems & Projects

You will be developing and exercising your skills in…

  • Writing blog posts to boost our SEO (this will be the largest component of the role)
  • Writing cheat sheets, checklists, templates, and other helpful tools & lead captures
  • Writing ebooks, courses, quizzes for the purpose of capturing leads
  • Writing email newsletters & designing programmatic messages to be sent when triggered
  • Writing sales & marketing email sequences to support broader marketing & sales functions
  • Writing content for our website as well as landing pages we may use in our various campaigns.
  • Conversion rate optimization of major marketing funnels, our website and blog in particular
  • And being involved in other marketing functions until those roles are filled by future hire function heads
To help us tackle and build…

  • Our excellent reputation with our customers into a more well known phenonmenon
  • Our marketing automation systems and SEO rankings for relevant keywords
  • A great customer experience

How performance will be measured...

  • Volume and quality of new leads generated
  • Organic Website traffic & SEO keyword rankings
  • Marketing funnel conversion rates


You are...

  • Someone who's looking for a company to grow with, who plans to stick around for the long term in Vancouver (and reap all the benefits that entails)
  • Loves writing and can pump out several thousand words a day of strong, creative marketing copywriting no problem
  • Could be described as analytical, empathetic, creative, professional, intelligent, humble, and helpful.
  • Excellent written communication skills, and excellent emotional intelligence
  • As excited and passionate about the products we're making as we are
  • A willingness and ability to learn quickly, and hit the ground sprinting from day one
  • Meticulous attention to the details
  • Someone who loves to write
  • Someone with experience/background/education in writing marketing copy
  • Thorough understanding of SEO
  • Someone with (at minimum) bachelor's degree from a reputable school or some other formal training (eg. Coursera) in a relevant field.

And can provide...

  • Examples of content writing
  • Examples of campaigns you've worked on

Salary & Perks

  • $50,000-$70,000 Base Salary depending on experience bonuses for hitting basic KPI's of 10% of base salary.
  • 0.15% Equity (presently around $10,000 at current valuation, growing at about 20% monthly currently )
  • Flexible work hours (after trial period) and a Gastown office
  • Strong employee development (mentorship)
  • Ability to make an impact
  • Great benefit package (80-100% coverage with no premiums on most things)
  • Unlimited paid vacation (with 2 weeks enforced minimum per year)
  • Fast-track career path into future leadership roles within marketing.

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